Part 1 – Getting Started
Does Your Blog Suck?
If you already have a blog, then you may still want to read this if only to see if you’re getting the full benefit from your blog. Or to find out if your blog… well… sucks. Because sadly, most blogs do.
Haven’t Started Blogging Yet?
If you don’t yet have a blog, then you’re probably leaving money on the table and not even know it. Blogging is a great way to reach your audience, build rapport and get people interested in handing you money for your products and services.
And, believe it or not, blogging can actually be a lot of fun!
So, let’s get started …
You Already Have Blogging Skills
You might think that blogging takes a lot of talent, but pretty much anyone, with a little encouragement, can blog.
Yes, that includes you!
A Few Tips To Get You Started…
There aren’t any right answers or perfect formulas. It’s perfectly acceptable to follow your own intuition and even experiment.
Try not to get bogged down by comparing your blog to other blogs. Someone else will always get more attention and more retweets. Strive to learn from others while staying true to your own unique perspective.
Don’t give up.
Your blog could take off in 3 weeks, 3 months or 3 years. In the meantime, just keep blogging. It’s a learn-as-you-go process. If you hang in there, you’ll find your audience and they’ll find you.
Focus on your passions.
It’s next to impossible to blog for years about a topic that actually bores you. If you write about what you love, the passion will show.
You may think your blog is about one particular thing, and 3 months into the process, you come to the realization that it’s about something entirely different. Don’t panic! Most new bloggers don’t find their footing right away. It takes time.
Consistency is important. Blog at least once a week or more. Blogging once a month won’t get you the search engine traffic, brand awareness or customer connections you’re trying to achieve.
Know your ‘why.’
Focus more on ‘why’ you’re blogging rather than ‘how’ to blog. Don’t get so bogged down by technical details that you lose sight of why you’re blogging in the first place.
Continue on to Part 2 – Why Are You Blogging?